Saints launch The Halo Effect

By SFC Media time Mon 25 Jan The Halo Effect

Southampton Football Club today launches its sustainability strategy, The Halo Effect, a commitment to ensuring a sustainable future for our club, our fans and our community.

Southampton Football Club today launches its sustainability strategy, The Halo Effect, a commitment to ensuring a sustainable future for our club, our fans and our community.

The Halo Effect has a dual meaning, inspired by our crest and the club's heritage, whilst also signalling the combined positive impact we hope our numerous initiatives will have on our people and community.

Learn more about Southampton’s sustainability strategy by visiting The Halo Effect homepage and find out about the club’s commitment to live up to our environmental, corporate, fan and social responsibilities below. Playing the right way today, for a better tomorrow.

The Halo Effect


We always play the right way, on and off the pitch, treating everyone the way we would wish to be treated ourselves.

We are committed to running a club that prioritises safety, ethics, equality, and diversity. We believe in good governance so that we comply with the regulations that apply to us. 

Sustainability isn’t just about the environment, it’s about our people and partners too. That’s why we’ve put in place initiatives like The Positive Impact Pledge, helping small businesses and entrepreneurs to fulfil their potential with a tax-free grant of £20,000.

To find out more about how we’re working to create a club that helps our employees and partners achieve more, read on.

corporate responsibility
The Halo Effect


Now more than ever, our future depends on the sustainable work we do today.
That’s why we’ve been working to reduce our impact on the planet through programmes like The Home Grown Initiative that will see trees planted in our community and protected around the world. Our goal is to be carbon neutral by 2030.

Click through to find out more about all of the positive changes we’re making to become more environmentally sustainable.

environmental responsibility
The Halo Effect


Working alongside Saints Foundation, we aim to be recognised as a key partner in fuelling the sustained success and health of the city and its residents.

This commitment to making a positive impact in people’s lives has already been in action since the launch of the award-winning outreach and engagement initiative, Saints As One, as a response to the COVID-19 pandemic back in March 2020. 

Find out more about the positive impact the club making in the local community:

social responsibility
The Halo Effect


Our fans are at the heart of everything we do and we’re working hard to achieve positive fan sentiment from over 80% of our supporter base.

As well as giving our supporters an opportunity to speak directly to key figures within the club through our long-running Saints Voice panel meetings and Fan Forums, we’re also launching the Saints Supporter Charter to ensure that our fans come first in everything we do.

Learn more about what the club is doing to improve the supporter experience:

fan responsibility


Dan Nlundulu helps Saints launch Home Grown Initiative
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